How Social Media Will Help Us Finish the Great Commission
3/1/2014 Brandon Cox – Charisma News
Social media, such as Facebook, is a great way to spread the gospel.
The church is living in an age of tremendous evangelistic opportunity.
As we venture into the social, digital era, the gospel can travel further and faster than ever before. If the church is a vast volunteer army of people carrying the Good News of Jesus to the least, the lost and the last, then it is safe to say this army is better equipped and more effectively mobilized than any other age to carry out its marching orders—the Great Commission.
We began planting Grace Hills Church in the summer of 2011 and officially launched weekly services in a local movie theater in January 2012. We don’t have a building. We don’t have a sign. We’ve never done a direct mail campaign or sent any postcards. We don’t advertise in the local newspapers or on television or radio. But in January 2014 alone, we met almost 100 new people in our weekend services. How? Facebook.
Each week, we post a short video just a few minutes long that explains who we are as a church, what we value and what we will be talking about in our upcoming weekend services. We then “boost” that post so that it sees thousands of eyes within a 10-mile radius around our community, and we challenge all of our faithful attendees to watch it, “like” it and share it with others. On Mondays, we look through our communication cards to see how our guests heard about us, and it’s not difficult to spot the pattern: Facebook, Facebook, Facebook.













